Category Archive for "Uncategorized"

Marketing: Where to Start

May 16 2017

Like anything in life, marketing starts at the beginning.  But understanding what the “beginning” actually is can inhibit some businesses from even…

What’s the Plan, Stan?

Nov 29 2016

You shouldn’t count on random occurrences, winning lottery tickets, or benevolent millionaires as a plan for reaching your goals. That’s a sure…

Potential – We all have it!

Sep 15 2016

I am motivated by Ben Affleck. Ben Affleck is a “super achiever.”  Most people don’t know this, but not only is Ben…

Pick your Goooooooooooooooals!

Jul 28 2016

Just like focusing sunlight through a magnifying glass can create fire, we can focus our own internal power through declaring a GOAL,…

Vitamin P – The Formula For Doing Anything You Want

Apr 26 2016

There’s a lot of daydreaming going on. Many of us sit on the couch and think, “If only I could…” or “I…

Super Bowl Ad-orama

Feb 08 2016

So, another year of football is over, and as is always the case, many viewers take more of an interest in the…

Marketing Plans: Don’t Leave Home Without One

Jan 05 2016

Say the words “marketing plan” to small business owners and oftentimes you get the same response from each of them; first it’s…

Elevator Speech II: The Two Components

Nov 30 2015

  Last time, we talked about the first part of an elevator speech, the TECHNIQUE of delivery. Today, we are going to…

Take Your Elevator Speech to the Top

Oct 26 2015

When it comes to marketing yourself or your business, the most affordable, grass roots tactic available to you is your ‘elevator speech.”…

Embracing Incompetence Can Be the Key to Marketing Success

Sep 08 2015

“You suffer from unconscious incompetence,” he said, then he sat back with a look of calm indifference. My first instinct was to…